So yesterday Google lunched a new responsive AdSense unit that will let webmasters utilize the code on their responsive sites and blogs. It’s great because when you create a single AdSense unit, it will work on all devices (desktops, tables and mobile phones). The code which is still in beta has been installed many times by webmasters since yesterday.
Here’s a shocking story. If you’re currently using the responsive unit on your blog or website, you’ll really want to think twice about that cuz you may just be hurting your AdSense earnings. That’s what I found out this morning.
After writing about how cool it was to apply the responsive unit to your blogs and sites, I followed through and installed it on this blog. Boy oh boy, I was wrong. I woke up this morning and was shocked to find out that my earnings was a whopping 75% down from the previous day. Google even alerted me with a big read down arrow how my earnings were down and that I should check my site for any changes I made recently. What? Changes, no, I didn’t except to add AdSense responsive unit.
The only change to my this blog was adding the new responsive unit. To all webmasters out there, if you’re running this unit, think twice and check your earnings for signs of trouble. If nothing is changed, then you may just continue using it. But I will recommend to switch to the default synchronous code.
The responsive AdSense code which is still in beta shouldn’t be installed at this time. Below is a screenshot of the alert I received from Google this morning.
So, you see, don’t do it. It’s in beta and shouldn’t be used until is completely out of beta or is more stable.
If you’re a webmaster or owner of a blog and you’re running AdSense, please stay with the default synchronous code. Even though it might be slower than the asynchronous version, it’s tested and proved to work.
Hope this helps.
Frequently Asked Questions
What is the new responsive AdSense unit recently launched by Google?
The new responsive AdSense unit allows webmasters to use a single code that works on all devices, including desktops, tablets, and mobile phones.
How has the installation of the responsive AdSense unit affected webmasters' earnings?
Some webmasters have reported a significant decrease in earnings, with some experiencing up to a 75% drop after installing the responsive unit.
Why should webmasters reconsider using the AdSense responsive unit on their websites?
It is recommended to reconsider using the responsive AdSense unit due to potential negative impacts on earnings, as reported by some webmasters.
What alert did Google send to webmasters using the new responsive AdSense unit?
Google sent an alert to webmasters using the responsive unit, notifying them of a decrease in earnings and advising them to check for recent changes on their site.
What recommendation is given to webmasters regarding the use of the AdSense responsive code?
Webmasters are advised to switch to the default synchronous code instead of using the responsive AdSense code, especially since it is still in beta and may not be stable.
How can webmasters ensure the stability of their AdSense earnings?
Webmasters can ensure the stability of their AdSense earnings by monitoring any changes made to their site, especially after implementing new features like the responsive AdSense unit.
What should webmasters do if they notice a sudden drop in their AdSense earnings?
If webmasters notice a sudden drop in AdSense earnings, they should investigate any recent changes made to their site, such as adding the responsive AdSense unit, to identify potential causes.
When is it recommended to use the AdSense responsive unit?
It is advisable to wait until the responsive AdSense unit is out of beta or deemed more stable before considering its implementation on websites to avoid negative impacts on earnings.